4.9 / 5 Rated by men across the UK
Daily intimate wash. Built for men's skin.

RINSE Men's Intimate Wash pH-Balanced Daily Hygiene for Men

The intimate cleanser that body wash was never built to be.

From 70p a day
Free UK Shipping Included
  • Clean, fresh feeling from the very first wash
  • No dryness, irritation, or tightness
  • Neutralises odour at the source - not just masking it
  • pH-balanced specifically for men’s intimate skin
  • Made in the UK, developed with a dermatologist
Choose your supply:
Most men notice the difference in week one. By week 12, it's just part of who you are
Delivered on β€” with Express Shipping
30-day money-back guarantee Trusted by thousands. Fewer than 1% request a refund.
RINSE customer review
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On my fourth bottle now. I use once a day in the morning and I'm fresh all day.
James

Product Questions & Answers

Will this men’s intimate wash actually stop odour coming back?

RINSE is pH-balanced specifically for men’s intimate skin. When that balance is maintained, odour is far less likely to return. Most men feel the difference from the first wash β€” and notice it properly when they stay consistent.

Why does intimate odour keep returning?

It’s rarely just sweat. When your skin’s balance is disrupted, odour-causing bacteria thrive. Many body washes aren’t formulated for intimate skin, and water alone doesn’t reset anything. RINSE is designed to clean properly while protecting your natural baseline.

How quickly will I notice a difference?

Most men feel fresher immediately. The bigger shift comes with consistency β€” using RINSE daily helps build a stable baseline so you’re not resetting every 24 hours.

Can this help with irritation as well as odour?

Yes. Odour and irritation often come from the same imbalance. RINSE cleans without stripping, helping reduce dryness and discomfort while keeping you fresh.

Can I use it every day?

Yes. It’s built for daily use on men’s intimate skin.

How much should I use?

A small amount is enough. Clean gently, rinse thoroughly. That’s it.

Is RINSE for full body or intimate areas only?

RINSE is designed specifically for intimate skin. You can use it on your body too, but it’s formulated with β€œdown there” in mind.

Can RINSE help with hygiene under the foreskin?

Yes. The foreskin area needs gentle, pH-balanced cleaning β€” not harsh soap. Use a small amount of RINSE daily, clean gently, and rinse thoroughly. It's designed for exactly this kind of intimate care.

I normally just use water β€” do I need this?

Water alone doesn’t reliably remove odour-causing bacteria or support pH balance. RINSE gently cleans while helping maintain your natural baseline.

What makes RINSE different from regular soap, body wash, or shower gel?

Regular soap, body wash, and shower gel are made for general body skin β€” not intimate areas. They can strip natural oils, disrupt pH balance, and make irritation worse. RINSE is pH-balanced and designed specifically as a men's intimate hygiene wash.

Is this a genital wash or a full body wash?

RINSE is designed specifically as a men's genital cleanser β€” pH-balanced for intimate skin, not your whole body. You can use it elsewhere, but it's formulated for where it matters most.

Is it heavily scented?

No. It has a clean, subtle scent designed to feel fresh β€” not overpowering.

Why isn't regular soap or body wash good enough for intimate hygiene?

Regular soap and body wash are made for general skin. Intimate skin has a different pH and is much more sensitive. Using the wrong product can cause dryness, irritation, and make odour worse. RINSE is built specifically for men's intimate hygiene β€” it cleans properly without disrupting your skin's natural balance.

Will it sting?

It shouldn’t. RINSE is formulated to clean without the harsh burn feeling some products cause.

Is RINSE suitable for sensitive intimate skin?

RINSE is built specifically for intimate skin. If you’re extremely sensitive, patch test first β€” but most men find it significantly more comfortable than standard body products.

How fast is delivery in the UK?

Free UK delivery is included. Express options are available at checkout.

Do you offer a guarantee?

If it’s not right for you, we’ll make it right. See our returns policy for full details.

RINSE Daily is a pH-balanced men's intimate wash and genital hygiene cleanser β€” designed to keep intimate skin clean, comfortable, and fresh all day.

Built specifically for men's intimate skin. Not a body wash. Not a soap. A proper intimate cleanser that cleans deeply without stripping, so you feel fresh and balanced long after the shower.

RINSE Daily is built for one job: keep men’s intimate skin feeling clean, comfortable, and fresh all day.

What it helps with

  • - That not-quite-clean feeling, even after showering
  • - Irritation, dryness, or that tight feeling down there
  • - Odour that keeps coming back no matter what you try

Why it works

Intimate skin is more sensitive than the rest of your body β€” and it responds badly to regular soap and body wash. When your natural pH balance is thrown off, irritation and odour are more likely to repeat. RINSE is a purpose-built intimate hygiene wash designed to support that balance while still cleansing properly.

How to use

  • - Use once a day in the shower
  • - A small amount is enough
  • - Clean gently, then rinse thoroughly

Built properly

Made in the UK and developed with a dermatologist. Men’s intimate hygiene shouldn’t be an afterthought.

Risk-free

You’re covered by a 30-day money-back guarantee.

RINSE Daily is a pH-balanced intimate cleanser for men designed for daily hygiene. It supports natural balance, helps reduce odour at the source, and helps prevent dryness or irritation.

Most men treat intimate skin like normal skin. It isn’t. That’s why the same routine that works for chest and back can cause discomfort β€œdown there”. RINSE is formulated specifically for men’s intimate skin, so you stay fresh, balanced, and confident.

What makes RINSE different

  • - pH-balanced for men’s intimate skin
  • - Targets odour at the source (not masking)
  • - Cleans deeply without stripping
  • - Gentle for daily use
  • - Made in the UK β€’ Developed with a dermatologist

Whether you're looking for a men's intimate wash, a genital cleanser, or just something better than body wash β€” this is intimate hygiene done properly.

Built differently for intimate skin.

DAILY HYGIENE
Cleans where body wash can't, so you feel fresh all day
pH-BALANCED
Built for intimate skin (regular shower gel isn’t)
DERMATOLOGIST-DEVELOPED
Formulated to clean deeply without stripping or stinging
CONFIDENCE FEELING
Feel fresh and confident, after the gym or before date night
EASY ROUTINE
Works best used consistently daily in the shower
VEGAN & CRUELTY-FREE
Proudly Made in the UK

Why RINSE?

See how a men's intimate wash compares to regular body wash.

RINSE
Body wash
Body
Wash
Made for intimate skin
pH-balanced for men’s intimate skin
Odour control at source
Gentle for daily use on intimate skin
No harsh detergents
Unscented

Men who made the switch

pH-balanced care that works down there.

RINSE customer selfie
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James, 35
βœ” Verified Buyer

On my fourth bottle now. I use once a day in the morning and I'm fresh all day.

RINSE Daily
RINSE Daily
Β£24.99
Make the switch
RINSE customer selfie
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Ryan, 20
βœ” Verified Buyer

Honestly better than expected. Feels clean all day and doesn’t sting. This should just be standard for guys.

RINSE Daily
RINSE Daily
Β£24.99
Try it today
RINSE customer lifestyle image
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Darren, 32
βœ” Verified Buyer

Such a good product. You don’t realise how much better it is until you stop using shower gel down there.

RINSE Daily
RINSE Daily
Β£24.99
Make the switch
Gifted RINSE to boyfriend
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Emma, 26
βœ” Verified Buyer

Bought this for my boyfriend and now he won’t use anything else. Massive difference.

RINSE Daily
RINSE Daily
Β£24.99
Gift it
RINSE customer selfie
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Will, 29
βœ” Verified Buyer

I was sceptical at first, but this has stopped odour as-well as irritation

RINSE Daily
RINSE Daily
Β£24.99
Fix odour now
RINSE used before gym
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Marcus, 33
βœ” Verified Buyer

I use this before the gym and after. Haven’t had that not-fresh feeling since I switched.

RINSE Daily
RINSE Daily
Β£24.99
Stay fresh

How to Use

3 quick steps. Daily freshness without irritation.

1
Remove the inner seal before first use
Remove the seal
Twist off the cap and peel away the inner seal before first use.
2
Push down the cap to open the dispenser
Push to open
Press the top down. The front opening clicks into place for easy dispensing.
3
Dispense RINSE and wash
Wash + rinse
Apply a small amount, lather gently on external intimate skin, then rinse thoroughly.
1
Remove the inner seal before first use
Remove the seal
Twist off the cap and peel away the inner seal before first use.
2
Push down the cap to open the dispenser
Push to open
Press the top down. The front opening clicks into place for easy dispensing.
3
Dispense RINSE and wash
Wash + rinse
Apply a small amount, lather gently on external intimate skin, then rinse thoroughly.

For external use only. If irritation occurs, stop use.

The Rinse Effect

What guys actually noticed after using RINSE.

93%

Freshness

After regular daily use, users said they felt fresher throughout the entire day.

99%

Odour

After 2 months of consistent use, most users reported odour was no longer an issue.

89%

Confidence

By month 3, confidence noticeably increased as freshness became part of their routine.

RINSE men's intimate wash bottle

Frequently Asked Questions

No awkward questions here. Just straight answers about staying fresh.

Can I use RINSE every day?
Yes. RINSE is designed for daily use and gentle enough to use once a day as part of your normal shower routine.
Will it irritate or dry out my skin?
RINSE is pH-balanced and made without harsh detergents or heavy fragrance, which helps reduce dryness, tightness, and irritation with daily use.
Is RINSE safe for sensitive skin?
Yes. RINSE is formulated specifically for sensitive intimate skin and developed with a dermatologist to support comfort and balance.
Is RINSE scented?
No. RINSE is unscented on purpose. Freshness comes from supporting your skin's natural balance, not masking odour with fragrance.
Can I use RINSE if I'm uncircumcised?
Yes. Use a small amount, clean gently under the foreskin, rinse thoroughly, then pat dry. RINSE is designed to be gentle for daily intimate use.
Is RINSE safe for partners and intimacy?
Yes. RINSE is made for external use on intimate skin. Rinse thoroughly after use as part of your normal shower routine.
Is this a genital wash or a full body wash?
RINSE is designed specifically as a men's genital cleanser β€” pH-balanced for intimate skin, not your whole body. You can use it elsewhere, but it's formulated for where it matters most.
Why isn't regular soap or body wash good enough for intimate hygiene?
Regular soap and body wash are made for general skin. Intimate skin has a different pH and is much more sensitive. Using the wrong product can cause dryness, irritation, and make odour worse. RINSE is built specifically for men's intimate hygiene β€” it cleans properly without disrupting your skin's natural balance.
Can RINSE help with hygiene under the foreskin?
Yes. The foreskin area needs gentle, pH-balanced cleaning β€” not harsh soap. Use a small amount of RINSE daily, clean gently, and rinse thoroughly. It's designed for exactly this kind of intimate care.
How long does one bottle last?
Used once daily, one bottle typically lasts 30–45 days, depending on how much you use per wash.
What makes RINSE different from regular soap, body wash, or shower gel?
Regular soap, body wash, and shower gel are made for general body skin β€” not intimate areas. They can strip natural oils, disrupt pH balance, and make irritation worse. RINSE is pH-balanced and designed specifically as a men's intimate hygiene wash.
Is the packaging discreet?
Yes. Orders ship in plain outer packaging with no reference to intimate hygiene on the box.