The Hygiene Standard — Powered by RINSE

How to Clean Your Private Area

Most guys were never actually taught how to clean properly down there — but it makes a bigger difference than you think.


Why it matters

Your intimate skin is thinner and more sensitive than the rest of your body. Using the wrong products or washing too harshly can leave it feeling dry, tight, or uncomfortable. A simple, balanced routine keeps things fresh, clean, and irritation-free without overdoing it.

It’s not just hygiene — it’s confidence care.

Step 1: Use the right wash

Regular body wash is made for your chest and arms — not intimate skin. Strong fragrances and harsh ingredients can upset your skin’s natural balance. Instead, use a pH-balanced intimate wash like RINSE, created specifically for sensitive areas.

Step 2: Clean gently with warm water

Warm (not hot) water helps remove buildup comfortably. Apply your wash with your hand — no need for rough cloths or scrubbing. Gentle is always better.

Step 3: If you’re uncircumcised, clean underneath

Gently pull back the foreskin and rinse underneath to remove natural buildup. Be careful not to use strong soaps — just warm water and a small amount of RINSE.

Step 4: Rinse well

Leftover product can leave skin feeling dry or irritated. Take a few extra seconds to make sure everything is washed away completely.

Step 5: Dry completely

Pat (don’t rub) with a soft towel until dry. Moisture that lingers can make things feel less fresh during the day — especially if you’re active or wearing tighter clothes.

The goal isn’t just clean — it’s balance, comfort, and confidence that lasts all day.

Daily hygiene checklist

  • Use a pH-balanced wash like RINSE
  • Clean gently, once a day
  • Rinse thoroughly
  • Dry completely
  • Wear breathable fabrics

Why RINSE fits

  • pH-balanced for daily comfort
  • Unscented and dermatologist-developed
  • Free from sulfates, parabens, and heavy fragrance
  • Gentle enough for everyday use

Confidence starts with comfort. Shop RINSE Daily →