The Hygiene Standard — Powered by RINSE
Irritation Down There? Here’s Why.
That uncomfortable feeling isn’t random — it’s usually your skin telling you something’s off.
It’s not just about soap
Most guys don’t realize how everyday habits affect comfort down there. The skin in this area is thinner, more reactive, and needs a gentler approach than the rest of your body.
Regular shower gels are made for arms and chest — not intimate skin — and can easily upset the balance your skin relies on to stay comfortable.
That’s why we created RINSE Daily: a pH-balanced wash designed specifically for the area most products overlook.
5 common causes of discomfort
- Using regular body wash: too harsh for intimate skin and can leave it feeling dry or tight.
- Over-cleansing: scrubbing too much removes natural moisture and upsets balance.
- Not drying properly: trapped moisture can make the area feel uncomfortable during the day.
- Synthetic fabrics: tight, non-breathable underwear holds heat and friction against the skin.
- Unbalanced pH: your skin feels best around pH 5 — the level RINSE is designed to support.
Your quick-fix routine
- Use warm water and a pH-balanced wash made for intimate skin.
- Clean gently — avoid rough scrubbing or overly hot water.
- Dry completely before getting dressed.
- Choose breathable, natural fabrics for underwear.
- Skip heavy fragrances or strong soaps down there.
“Felt fresher and more comfortable from the first week.”
★★★★★ — Tom, Verified Customer
Why RINSE makes the difference
- pH-balanced for daily comfort
- Unscented and dermatologist-developed
- Free from sulfates, parabens, and strong fragrance
- Gentle enough for everyday use
Listen to what your skin’s telling you — and give it the balance it deserves.
Upgrade your routine and feel the difference for yourself. Shop RINSE Daily →
